Wednesday, August 27, 2008

Tuesday, August 19, 2008

Nail Watch - TIMEX 2154

We have seen many different types of futuristic watches with strange shapes and design but none so unique as this. Now lets welcome the Nail watch, that can be worn on the thumb. You may have never seen a watch that can be worn on the thumb but times are going to change thanks to Timex. Timex, in collaboration with Core77, held a global design competition called 2154: the future of time design. So what we are seeing here is the TX54 concept which was a runner up there.

Thanks to a translucent body, the design blends seamlessly with the nail while a selection of text color options and a glow feature activating on command make it supremely functional as well. Press the end of your thumbnail, and the watch will light up for you. A perfect blend of appearance, user interface, and technology, the nail watch passes most standards of modern design with flying colors thanks to its functional and minimalist appeal. The watch looks stylish and chic and has a touch of Geeky style as well. The downside of this watch is that it is disposable. So with so many stylish watched being available now, it will be hard for it to survive in the market. Though it is quite innovative with a minimalist design, but it won't last long on your finger.






Timex, one of the best known watch companies in the world, reached its milestone 150th Anniversary this year. Throughout its long and rich history, Timex has remained at the forefront of advanced technology, developing iconic and internationally recognized timepieces. From the first mass-produced, affordable pocket watches to Indiglo night-light, the company’s propriety watch illumination technology, has been driven by the advancement of state-of-the-art timekeeping.

To celebrate its 150th Anniversary and demonstrate an ongoing commitment to design and innovation, Timex teamed up with Core77 to conduct a global design competition: Timex2154: THE FUTURE OF TIME. Designers from more than 72 countries explored and visualized personal and portable timekeeping 150 years into the future. Renowned designers and design specialists considered over 640 entries in three categories: wrist-based, wearable, and conceptual. The winning concepts are featured in this site and will be permanently installed in Timexpo, the Timex Museum based in Waterbury, CT, which chronicles the story of Timex and its heritage dating back to the 1850’s.

COMPETITION JUDGES
William J.H. Andrewes - Author and former curator, Harvard
Paola Antonelli - Design Curator, Museum of Modern Art
Allan Chochinov - Partner, Core77
Michael Friend - Director Marketing Communications, Timex
Sigi Moeslinger - Antenna Design
Joe Moya - Vice President, Design, Timex

Sunday, August 17, 2008

Friday, August 15, 2008